augmented-research3 days ago3 minImmersive Well-Being with Alexandru Mariș, DEXLab ResearcherI'm Alexandru Mariș, a PhD Researcher at SBE specializing in immersive digital experiences. My research investigates how immersive...
augmented-researchApr 233 minDecoding Consumer Choices with Sammy Wals, DEXLab ResearcherI’m Sammy Wals; I am a PhD candidate at SBE and I research audiovisual storytelling. My research explores both the power of narratives in...
augmented-researchApr 22 minShaping the world of the future: Sha Wang on tying the metaverse to the marketplace Hello, everyone! I'm Sha Wang, originally from Chongqing, China, and currently a full-time PhD candidate at the School of Business and...
augmented-researchDec 1, 20235 minExploring the Future of AI, AR, and Marketing Innovation. Interview with Anton SpitkovskyWe are pleased to introduce Anton Spitkovsky, a researcher in the fields of artificial intelligence (AI), augmented reality (AR), and...