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Interview with Mark Steins from Maastricht Center for Robots (MCR)
1. What is the main research focus of MCR? The Maastricht Center for Robots (MCR) is a research center part of SBE and dedicated to...
augmented-research
Aug 24, 20234 min read
Attachment and Psychological Ownership of Digital Objects
A Thesis Experiment by Floris Westerbeek and Lea Schmickler As the marketing environment is fundamentally changing due to digitalisation,...
augmented-research
Jul 7, 20232 min read
DEXLab Keynote at Frontiers in Services Conference
The Frontiers in Service 2023 is coming to an end, the DEXLab was present in the form of providing a digital booth, with several of our...
augmented-research
Jun 30, 20231 min read
Meet our DEXLab Director Dominik Mahr!
Hi, please tell us a bit about yourself and your academic background! I'm Dominik Mahr, Professor of Digital Innovation & Marketing and...
augmented-research
May 26, 20234 min read
Meet our co-founder and director!
Hi everyone, my name is Tim Hilken. I am proud to be a co-founder and Director of the DEXLab, and an Assistant Professor atMaastricht...
augmented-research
May 4, 20232 min read
Meet our co-founder and director!
Please tell us a bit about your background! Hi, I am Jonas Heller, co-founder and director of the DEXLab, as well as an Assistant...
augmented-research
Apr 19, 20235 min read
Meet our first international intern!
Hello everyone, My name is Moritz Wigger and I am an exchange student from the Armed Forces University in Munich, Germany. Here in...
augmented-research
Apr 12, 20232 min read
Thesis Project on VR adoption in Healthcare
Hi all! Let me introduce myself; my name is Renée van Hout, and I am currently studying for a Master's in International Business,...
augmented-research
Feb 14, 20231 min read
Meet the new DEXLab intern!
Hello everyone, My name is Philipp, and I am the new intern at the DEXLab. As a Business Engineering (BE) student in my final semester,...
augmented-research
Feb 9, 20232 min read
Good Vibrations: Measuring brain activity with EEG
A tech review by Sammy Wals The action potential: The brain consists of billions of neurons connected in a network via synapses, which...
augmented-research
Jan 13, 20233 min read
MaastrichtMBA goes Metaverse
On November 8 and 9, the DEXLab hosted an enthusiastic group of MaastrichtMBA students for two teaching modules on Marketing in the...
augmented-research
Nov 18, 20223 min read
Meet the Team: Lab Coordinator!
Hello everyone, My name is Roberta Di Palma and I am the DEXLab coordinator. I am very proud to be one of the founders of the SBE DEXLab...
augmented-research
Oct 7, 20223 min read
Augmented Reality Smart Glasses - Warehouse Experiment
A Thesis Experiment by Anne Windhausen In modern warehouse environments, managers are constantly striving to increase picking efficiency...
augmented-research
Sep 26, 20222 min read
Will the Metaverse take over the world?
An opinion by Jonas Heller Since Facebook Meta revived the term ‘Metaverse’ in October 2021, it has lived through a renaissance that...
augmented-research
Sep 23, 20224 min read
DEXlab x Service Design Course
Learning is both theory and practice. Maastricht University School of Business and Economics is pioneering in technology-enhanced...
augmented-research
Sep 19, 20221 min read
Meet the NEW DEXLab Manager!
Hello everyone, My name is Noah Moonen and I am very excited to be the new SBE DEXLab manager! A little bit about myself: I am a...
Noah Moonen
Sep 2, 20222 min read
DEXLab launches at the SBE
Picture this: students receiving real-time feedback on their presentation skills in VR. Researchers using AR to improve customer support...
Jonas Heller
Mar 14, 20223 min read
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